Build and Test a High-quality App or Game
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Testing
Internal testing features allows developers to distribute their builds to a small set of trusted users.
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Pre-launch reports & Performance Insights
Developers can set up and run pre-launch reports to identify any issues with the app before release.
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Performance dashboard
Allows developers to analyze and compare exclusive metrics about their apps from across the Play console.
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License testing
Google Play provides a license testing service to test Google Play Billing Library integration.
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Team and user management
Allows developers to invite team members to take advantage of Play Console insights, tools, and features.
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Play Games Services
Provides cross-platform Play Games Services that lets developers easily integrate popular gaming features.
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Play as you download
Allows players to use an app as it downloads.
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Android App Bundle
A publishing format that includes all of an app’s compiled code and resources.
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Google signing services
Helps developers ensure that users experience apps and games as intended.
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Play Asset Delivery
Allows games larger than 200MB to replace legacy expansion files by publishing a single artifact containing all resources.
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Automatic user prompts
Provides guidance for developers to set up automatic user prompts to leave ratings and reviews within the app.
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App ratings
Developers can analyze rating by country, device type, app version, and more to better understand where to focus attention.
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Access to open source information
Offers tools designed to give developers an easier way to express the open source software notices of libraries.
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Android Vitals
Allows developers to monitor and improve the technical quality of their app or game on Play.
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Android Performance Tuner
Gives developers game performance insights to help deliver the best possible user experience.
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Play Academy Prepare
Provides training on testing apps with users to get feedback, designing a store listing, and more.
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Play Academy Launch
Provides training on best practices for publishing and releasing an app or game on Google Play.
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Play Console Help Center
Helpdesk for developers providing support on queries and problems developers may encounter.
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Play Media Experience Program
Helps developers build best-in-class user experiences through deep product integrations.
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Internal App Sharing
Enables developers to quickly share app bundles and APKs within internal teams using a link.
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Deep Links
Allows developers to monitor and troubleshoot their deep links, see which domains are supported by their apps, and more.
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Play Academy Design
Training on how to create safe and secure experiences while complying with policies.
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App Size tools
Helps developers measure and optimize their app’s download and install sizes.
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Fused location provider for Android
The location APIs available in Google Play services enable developers to add location awareness to their apps.
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Google Mobile Ads
Enables developers to display ads on their app and earn revenues.
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Google Mobile Ads Lite SDK
Reduces the impact resulting from increased size when including ad services within an app.
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Advertising ID
Helper library for retrieval of advertising ID and related information such as the limit ad tracking setting.
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Wear OS Data Layer API
With Wear OS, a watch has multiple ways to send and sync data.
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Awareness API
Unites 7 location and context signals in a single API, enabling app developers to create powerful context-based features.
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Request SMS verification
Enables developers to automatically verify phone numbers through implementation.
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The Task API
Developers can use Task API to handle asynchronous operations in Google Play services.
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Utility classes
Wide variety of utility classes available like account authentication, sensor, and fitness and location data.
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Google Services Gradle Plugin
Checks for compatible versions of Google Play services and Firebase libraries.
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Early Access collection
Makes select new Android titles that are running open betas available for users to try before the apps are launched.
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Soft launch support
Provides robust testing tools and pre-launch reports to enable developers to troubleshoot before launching their apps.
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Managed publishing
Developers can choose exactly when their app updates are published so they can align updates with campaigns or events.
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User Journey analysis
Provides developers with an analysis of the user journey of engagement with content across platforms and devices.
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Crashlytics integration
A lightweight, realtime crash reporter that helps developers track, prioritize and fix stability issues.
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Inbox
A personalized messaging area for developers featuring information, policy updates, feature recommendations and more.
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Play for Native PC Publishing
Windows game developers can publish their native installers directly to Google Play Games for PC via Play Console.
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Play Games PC SDK
With the Play Games PC SDK, developers can access Google Play services to build and monetize their game on PCs.